Job ref no.: CT3116555-01#0009
World First Asia Limited

Web and Digital Specialist

World First Asia Limited

  • 5-day week
  • Birthday leave
  • Competitive pay
  • Dental plan
  • Discretionary bonus
  • Education subsidies
  • Extra maternity leave
  • Extra paternity leave
  • Family medical plan
  • Medical plan
  • Special / extra leave
  • K + 5 more


  • Overall management and day to day running of the websites and blogs internationally in collaboration with marketing colleagues to ensure website delivers on marketing objectives (social, content, SEO etc)
  • Work closely with colleagues in the Digital Marketing team to create and upload web content and assets to keep the web site in line with brand proposition. Set up promotional content to support marketing campaigns.
  • Support the development of the local web sites in conjunction with regional offices in other countries, managing the translation process through internal resource or 3rd party agencies.
  • Maintain the information architecture for the World First Group’s websites and whitelabel partner sites and to ensure information is up to date.
  • Work with the Digital and Comms teams on a range of content projects, as well as procuring all necessary content including product information and rich assets for inclusion on the web sites.
  • Work closely with the UX team and Digital Analyst to make changes to the website, based on insights and periodic benchmarking of competitors' websites to suggest and define a web site improvement plan.
  • Website / CMS Governance & Process for team
  • Management of WordPress workflow / editorial sign off process
  • Maintenance of an image library (website and blog)
  • Create and execute landing pages using pre-set templates for special marketing initiatives and promotions
  • Go-to person for handling web content fixes
  • Create mock-ups for website projects when needed
  • Working with back-end developers and also internal and external design teams

Key Capabilities:

  • Experience using and developing on WordPress CMS
  • WordPress - advanced skills backend and front end skills
  • Management of website content
  • Attention to detail and an eye for design
  • HTML experience and CSS knowledge
  • Ability to work across different teams (technology; product)
  • Good understanding of JavaScript (including jQuery)
  • Knowledge of integrating API's / WordPress plug-ins
  • Experience with Bootstrap
  • Outstanding organizational skills with the ability to multi-task and be collaborative while meeting deadlines in a fast-paced environment with many interruptions
  • Self-starter approach to work, with eagerness to consistently exceed objectives
  • The ability to work individually or in a team environment
  • Basic SEO knowledge
  • Basic understanding of UX principles
  • Content writing experience


What we offer: 

  • A competitive salary, commensurate with expereience
  • An excellent benefits package including annual discretionary bonus scheme, life insurance, medical and dental cover including spouse and dependents
  • Learning and development opportunities
  • Open, friendly, fun-loving international working environment
  • 20 days annual leave, free breakfast, relaxed dress code, birthday leave, volunteer day, and more


More job information
Job ref no. CT3116555-01#0009
  • N/A
Job Function
  • Causeway Bay
Employment Term
  • Permanent
  • Full-time
  • 4 years - 8 years
Career Level
  • Non-management level
  • Degree
  • Master's degree
Require to Travel
  • Travel occasionally